Naming rights to two of SPIRE’s premier venues mark the latest chapter in one of the biggest partnerships in youth sports

The VensureHR name is now part of the SPIRE campus itself.

SPIRE Academy and VensureHR have expanded their partnership with a new multi-facility naming rights agreement covering two of the most visible venues on campus. The VensureHR Field House and VensureHR Stadium will carry the name of a partner that has grown alongside SPIRE at nearly every step.

The relationship runs deeper than signage. VensureHR was SPIRE’s first jersey patch partner, an early signal that both organizations saw youth sports as a place where serious brands belong. Earlier this year, the two announced a $6 million, multi-year agreement, one of the largest corporate sponsorships in youth sports history, spanning national basketball events and community programming. The partnership even extended to the track, with VensureHR joining SPIRE on its NASCAR Cup Series car earlier this season.

Naming two premier athletic facilities is a different kind of commitment. Every athlete who trains in the field house, every family in the stadium stands, and every visiting team and college scout who walks through campus will see a brand that chose to invest in what happens here: competition, development, and the next generation of leaders.

For SPIRE, the expansion reflects a partnership model built on alignment rather than purely a logo placement. Vensure helps organizations develop talent and build stronger teams. SPIRE does the same for young athletes. Putting that name on the buildings where the work happens makes the connection even stronger.